Rubicon Book a call

THE WORK TODAY

“Someone spends most of Monday re-typing purchase orders.”

Dana · Owner · Monday 9:04 AM

THE APP, ONE WEEK LATER

P Purchase order intake

Reads emailed POs, enters them for review.

NEW THIS WEEK v1 · History yourcompany.onrubicon.com

For small and mid-sized businesses First app live in about a week.

Software built from scratch for your company.

Tell us the work your team still does by hand. We build the apps to handle it, all in one workspace for your company.

Book a call How it works

The builds

New apps, and changes to existing ones. You ask, we build. No implementation fees.

Nothing to implement

We handle the setup, the connections, and the upkeep end to end. Your team just uses the apps.

The connections

Hooked into the systems you already use, and kept working when those systems change.

STEP 1 · WHERE YOUR SOFTWARE LIVES

Your workspace

Your company's workspace will be hosted at yourcompany.onrubicon.com. Every app is built specifically to solve a problem for you, and you control its end-to-end functionality. Your whole team can access and use the workspace to get more done.

Y Yourcompany ON RUBICON yourcompany.onrubicon.com

WORKSPACE

Apps API reference Automations & jobs Build guide

PLATFORM

Workspace activity Release notes Usage costs Admin
Your apps D P M S +9 New app

7 apps · 1 new this week · built by Rubicon for your company

Today on Rubicon — 132 calls · 14 people · 2 deploys in the last 24h View the daily digest →
P Purchase order intake NEW THIS WEEK

Reads emailed POs, enters them for review.

From Monday’s request

v1 · History Open →
I Invoice chaser LIVE

Nudges customers who haven't paid yet.

$38,410 outstanding

v12 · History Open →
Q Quote builder LIVE

Turns call notes into a priced quote.

12 quotes this week

v4 · History Open →
M Morning schedule LIVE

Plans the routes and texts each crew.

Runs daily · 6:00 AM

v9 · History Open →
C Certificate tracker LIVE

Watches vendor insurance dates.

2 expiring soon

v6 · History Open →
P Price updater LIVE

Reads supplier emails, updates the list.

31 prices changed

v11 · History Open →
M Monday numbers LIVE

The weekly report, ready first thing.

Next · Mon 7:00 AM

v3 · History Open →

STEP 2 · HOW ONE APP DOES THE WORK

One app at work

In your workspace · Invoice chaser — nudges customers who haven't paid yet.

Inside the apps, AI takes care of tedious work like reading, sorting, drafting, and filling things in, with your people staying in the loop as much as you'd like.

1 · IT READSyour accounting + email 2 · IT PROPOSESa reminder per late invoice 3 · YOU APPROVEanything over $5,000
← All apps yourcompany.onrubicon.com / I Invoice chaser Connected to your accounting + email $38,410 outstanding
Brightline Dental Invoice #1042 $9,840 21 days late Overdue
Coastal HVAC Invoice #1038 $6,200 34 days late Overdue
Marin & Sons Invoice #1051 $4,970 12 days late Overdue
Peak Fitness Invoice #1029 $8,400 45 days late Overdue
Tully's Market Invoice #1047 $9,000 18 days late Overdue

They also plug into whatever you already run, and connecting to it is our job rather than something you need to check first.

STEP 3 · HOW YOUR SOFTWARE KEEPS GROWING

Then the next one

From there, you point us at the next workflow whenever you're ready. The workspace is yours to own and control, and over time it lets everyone hand off the tedious parts of their job and focus on the work they were actually hired for.

1 · THE REQUEST

“Can the quote builder pull prices from the new supplier price list? And we still re-type purchase orders every Monday.”

Dana · Owner · Monday 9:04 AM

2 · WHAT THE APP MAY REACH

Accountingread only Emailsends, with your approval Customer listread only Supplier price listread onlyADDED FOR THIS CHANGE

3 · THE NEW VERSION

Quote builder v4

published Friday 4:12 PM · v3 kept, restorable

The first app solves one problem. Each app after that builds on the same workspace, systems, permissions, and knowledge of how your company operates.

STEP 4 · WHY NO TWO APPS LOOK ALIKE

A different app, a different shape

Every app is built from scratch around your own steps, rules, and exceptions.

In the same workspace · Quote builder — turns call notes into a priced quote.

← All apps yourcompany.onrubicon.com / Q Quote builder v4 · History · Restore a previous version

STAGE 1 · CALL NOTES

Nora at Harbor Deck — twelve fixture sets, install across two days, haul-away included. Wants it priced from the July supplier list.

STAGE 2 · PRICED LINES

Fixture sets ×12FROM JULY LIST$13,680 Install labor — 2 days$3,840 Haul-away$420 Total$19,734

STAGE 3 · QUOTE, READY TO SEND

QUOTE #218

Harbor Deck Co.

Fixture supply & install, two days, haul-away included.

$19,734

12 quotes this week

STEP 5 · HOW YOU STAY IN CHARGE

You stay in control

Every app is private to your company. You decide who can use it, what it can access, and which actions need approval. Important changes and actions are recorded.

Showing controls for
R Rubicon ADMIN CONSOLE
← Back to apps

CONTROL

Overview Apps7 Usage

OPERATIONS

Background jobs State & data Integrations Deployments

GOVERNANCE

Approvals1 Access App permissions18 Admins
D dana@yourcompany.com ADMINISTRATOR
Admin / Approvals Daily digest ↗

Invoice chaser

CONTROL HOW IT IS SET
Who can use it Dana (governance admin), Priya (build apps), Marcus and Sam (use apps only), and 9 more people in the workspace. Restricted Change…
What it can access Your accounting and customer list, read only. Your email, to send reminders — with your approval. Read only + approved sends Change…
Needs your OK first Reminders over $5,000, and any change to who the app emails. Waits for approval Change…
What is recorded Monday 9:04 AM — 5 reminders sent — approved by Dana. Recorded Change…
What can be restored Every version of the app. v12 is live; earlier versions are kept and can be restored. Restorable Change…

What you get

01Your workspace

All your apps at yourcompany.onrubicon.com. A login for each person. You decide who can see and do what.

02The builds

New apps, and changes to existing ones. You ask, we build. No implementation fees.

03The connections

Hooked into the systems you already use, and kept working when those systems change.

04Hosting and upkeep

We run everything and fix what breaks. There's nothing to hand over, since it's live and we operate it.

05Ownership

The apps are yours, including the code. Your data stays in your own isolated workspace. Nothing locks you in.

Made for your version of the work, not the average version

Most business software is built for the average company, so teams end up adapting to it and filling the gaps with spreadsheets and re-typing. Rubicon apps start from how you actually operate, down to your own steps, rules, and exceptions. There's no generic product underneath being configured to fit.

A custom project gives you one finished tool. Rubicon gives your company a place where its software can keep growing.

AI works inside your apps to complete the work, and helps Rubicon build and change those apps faster.

One AI strategy for your whole business

If you're deciding what AI should mean for your business, you don't need to buy, implement, and train your team on a collection of separate tools. Rubicon gives you one place to apply AI across the work your business needs done.

It will work

We build each app, test it on your workflow, and hand it over only when it solves your problem.

Nothing to implement

We handle the setup, the connections, and the upkeep end to end. Your team just uses the apps.

It keeps you at the frontier

Rubicon uses the industry-leading AI models at any given point for your business's tasks.

Our mission is that every small or mid-sized business runs at the same frontier as the largest companies in the world.

GETTING STARTED

Start with the workflow that costs you the most

01

Meetings with the founders

We start by talking through what's top of mind for you and your team, usually the tasks people dread or wish there was a tool for. Together we map how the work happens today and where the time actually goes.

02

Live in a week

About a week later, your workspace is up with the first app, connected to the systems you already use.

03

Then the next one

From there, you point us at the next workflow whenever you're ready. The workspace is yours to own and control, and over time it lets everyone hand off the tedious parts of their job and focus on the work they were actually hired for.

WHO BUILDS IT

Two founders. Both build.

One of us spent the last three years at Palantir, embedded in large organizations and building the software they needed. The other builds AI-agent products at Microsoft. Rubicon brings that work to companies that don't have an engineering team.

BACKGROUNDS FROM

Microsoft Palantir Meta The Wharton School Vanderbilt University

BEFORE YOU CALL

Things owners ask us

Anything else on your mind? Call 732-318-1297 and a founder picks up.

Do I need anyone technical?

No. Our team works directly with you and handles implementation end to end. You and your team just log into your workspace in the browser and start using the apps.

Are you a consulting firm?

No. A consultancy charges for a project and hands over the result. With Rubicon, your apps stay live in your workspace while we continue to build, connect, operate, and maintain them.

Will this work with the software we use?

Yes. If your business uses it, we'll figure out how to connect to it. That's our job, not something you need to check before calling.

We do things our own way. Will this fit how we work?

Yes. Every app is built from scratch around your own steps, rules, and exceptions.

Why not just hire someone?

Hire people whose talents and skills you need, and let them spend their time on what makes them great. Rubicon apps handle tedious, manual work as well as a person would, faster, in higher volume, and at a fraction of what an employee's time costs.

Why not build it ourselves with ChatGPT?

You can get something that looks right. Connecting it to your systems, hosting it, and keeping it working is the hard part, and that's what Rubicon does. The companies we work with had already tried using AI on their own before coming to Rubicon.

Is our information safe?

Each business runs in its own isolated workspace with its own database, logins, and permissions. Your data is not shared with anyone else.

Tell us the workflow that costs you the most

First call this week. Your workspace and first app go live about a week later.

Book a call 732-318-1297

If the first app isn't useful to your team within two weeks, we'll refund you.

P.S. If you already know the workflow, put it in the last box. We'll come to the first call with a plan for it.

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